Posts Tagged ‘content is king’

RedAlkemi

redalkemiHere’s an article I found via Facebook. Suggest you read it, and then never do anything like it!

This is an example of “doesn’t matter about the quality – lets just bang it up there – it’s more content”. The old adage that Content id King certainly doesn’t apply here.

Many companies think that if they put a blog on the back of their site the content all helps from the point of SEO – yes, it does… But when people find it and the quality isn’t there it then reflect poorly – as this one does.

This blog is on the back of what at first glance is an American web design company (they are not – they are in India, once you start reading the content). The main site, and the blog are well designed – but the content of this article is, to say the least basic.

“How to promote your blog” – sounds an interesting article from the title – but, read the article and it says virtually nothing – nothing anyone with half a brain wouldn’t know or be able to work out for themselves. The main points being;

“Firstly if you wish the online users to spend some time on your blog,then stop compromising with your content. Build a very useful and informative content for your blog so that people wish to learn from your blog post.”

This content is so basic in the extreme it does not achieve this…

“Secondly update your content on the blog. The interested users would be coming to your site looking for more information. Unmodified content would make them deviate to different sites. So,always update your content.”

State the fcuking obvious why don’t you!

“Thirdly site examples from your previous experiences in your blog so that it looks genuine to the reader.”

No examples (or substance in this article!

If you are going to Blog (especially if your main site claims you are experts) do the job properly and don’t write drivel like this. Learn to write interesting and INFORMATIVE text!

Click here if you want to see the original article.

The good old days…

Sometimes I long for the old days before every idiot had access to the Internet. Yeah, perhaps I’m a bit elitist here – do I care if you think that – no!

Blogs for instance sound like a fantastic idea as does social networking. Culturally they offer a great opportunity – in reality they create a huge opportunity for morons to pollute the online world with meaningless drivel to hype their get rich quick schemes and scams through affiliate links.

There’s nothing wrong with trying to sell stuff over the Internet but it seems millions of fools appear to think that if they put up masses on nonsense content – filled with affiliate links to tell you how you to (when they haven’t) make a million (from a blog usually).

Just piling in links does not mean people will either read your crap, or buy the stuff you are hawking.

Cheap domains and affordable web space from the likes of Hostmonster have a lot to answer for, as do blogger and the like. I remember the days when putting a website up used to take real time, effort and commitment. It still does – though clearly many neither realize or accept it looking at their sites.

The online experience devalues it exponentially in direct correlation with the rate of growth.

Content is not king – quality is? But unfortunately quality is dying a death…

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